Customers today are more difficult to manage and keep engaged than ever before. Everyone has too many responsibilities to juggle. So, what is the most powerful way to motivate and engage your customers? By offering a sense of community, a highway of shared information. If you are committed to providing an incredible experience, you will build more loyalty than discounts ever will.
Simply put, Fresh Lists is more than just an email marketing campaign. Fresh Lists creates a powerful way to connect with consumers, allowing you to focus on your business.
Prior to creating an email template, you must register with Fresh Lists. Start your free trial, or review our get started guide for small businesses.
Once you have created a profile, you will customize your email template under the ‘company settings’ tab. The ‘listing email’ is sent to your subscribers when you have a last minute opening. As an example, you have a cancellation tomorrow, post the available appointment, then trigger an email directly to your customers to notify them of the opening. Here is an example template (square parentheses [ ] are used to translate replacement values within the email):
**Alert** An opening recently became available at {{list_name}} [Winnipeg Massage Therapy].
{{list_short_description}} [Winnipeg Massage Therapy integrates therapeutic techniques and provides the highest level of care. Our skilled massage therapists are highly qualified and offer various types of treatment. Whether you are looking to reduce stress, decrease pain or improve circulation, Winnipeg Massage Therapy is the right fit for you].
Here is a list of available appointments:
{{appointment_list}}
[(1) Friday July 20th at 12:30pm, duration: 1 hour
(2) Monday July 23rd at 4:00pm, duration: 30 minutes
(3) Wednesday July 25th at 8:00am, duration: 45 minutes]
All appointments are first-come, first-served.
If you are interested in scheduling automatic email reminders to your customers, choose ‘YES’ under ‘scheduled email opt in’. This will give you the opportunity to send daily or weekly correspondence to your customers. The following is an example template (the replacement values are different from the email template above):
This is your weekly update from Winnipeg Massage Therapy. Refer below for current availabilities and last minute openings:
{{list_data}}
[(1) Friday July 20th at 12:30pm, duration: 1 hour
(2) Monday July 23rd at 4:00pm, duration: 30 minutes
(3) Wednesday July 25th at 8:00am, duration: 45 minutes]
All appointments are first-come, first-served.
Have a great day, courtesy of your Winnipeg Massage Therapy team.
Now that you have email templates curated, simply post your next available appointment and let Fresh Lists do the rest.
Have a question? Drop us a line at info@freshlists.ca